Social Data Science

New types of data, in particular digital data, are flooding individual lives, organisations and societies all over the world. The broad catchphrase for the analysis of such digital traces is ‘data science’. In our master’s degree programme, we integrate the analysis of such large-scale and unstructured data – ‘big data’ – with social scientific modes of enquiry. We call this integration social data science (SDS).The master’s degree programme combines state-of-the-art data science techniques, including machine learning, predictive analytics and natural language processing with core sociological, economic, anthropological, political science and psychological theories and methods to equip students with the competences to identify, assess and solve societal and business problems in the digital age.