Business and Management (Fashion)

The Bachelor of Arts (Hons) in Business and Management (Fashion) at Bath Spa University offers a unique blend of business acumen and fashion industry insight, designed to equip students with the skills needed to thrive in the competitive world of fashion management. This course provides a comprehensive understanding of core business principles, including marketing, finance, and strategic management, while also delving into specialized topics such as fashion branding, trend forecasting, and retail management.

Students will benefit from Bath Spa University’s strong industry connections, engaging with guest lecturers, industry projects, and internships that offer real-world experience and networking opportunities. The program emphasizes creativity and innovation, encouraging students to develop their own entrepreneurial ideas and business strategies tailored to the dynamic fashion industry.

Throughout the course, students will have access to state-of-the-art facilities and resources, fostering an environment that supports both academic and practical learning. The curriculum is designed to be flexible and responsive to the latest trends and developments in the fashion sector, ensuring that graduates are well-prepared for a variety of roles within the industry, from fashion marketing and brand management to retail operations and business development. With a strong focus on employability, this degree aims to produce graduates who are not only knowledgeable about business and fashion but also capable of making a significant impact in their chosen careers.