Business and Management (Festivals and Events)

The Bachelor of Arts (Hons) in Business and Management (Festivals and Events) at Bath Spa University is a dynamic and specialized program designed to equip students with the skills and knowledge necessary to thrive in the vibrant festivals and events industry. This course blends core business and management principles with a focus on the creative and logistical aspects of event planning and execution. Students will gain a comprehensive understanding of the business environment, including marketing, finance, and strategic management, while also delving into the unique challenges and opportunities presented by the festivals and events sector.

Throughout the program, students will engage in a variety of practical and theoretical modules that explore event concept development, project management, and the legal and ethical considerations of the industry. They will have the opportunity to work on real-world projects, collaborate with industry professionals, and participate in internships, providing them with invaluable hands-on experience and professional networking opportunities. The course also emphasizes the importance of creativity, innovation, and sustainability in event planning, preparing graduates to create memorable and impactful events that leave a lasting impression.

Bath Spa University’s strong connections with the festivals and events industry, both locally and internationally, ensure that students are well-prepared to enter the workforce upon graduation. The program’s blend of academic rigor and practical experience equips graduates with the confidence and competence to pursue careers in event management, festival organization, corporate events, and a variety of other roles within the creative industries. With a focus on developing versatile and adaptable professionals, the BA (Hons) in Business and Management (Festivals and Events) provides a solid foundation for a successful and fulfilling career in one of the most exciting and fast-paced sectors of the business world.