Graphic Design

Shape the visual landscape of the world with Rotterdam University of Applied Sciences’ BA in Graphic Design. This four-year, full-time program equips you with the skills and knowledge to become a creative and versatile graphic designer, fostering critical thinking, problem-solving, and a strong visual communication foundation.

Key Features:

• Design Thinking and Communication: Develop a deep understanding of design principles, typography, layout, and visual communication strategies. Learn to translate complex ideas into clear and impactful visual messages across various media.
• Technical Expertise: Master industry-standard design software (Adobe Creative Suite, etc.) and develop proficiency in various design techniques (illustration, typography, photography, etc.). Gain a solid understanding of digital design principles for web and mobile applications.
• Project-Based Learning: Hone your design skills through engaging projects that simulate real-world design challenges. Collaborate with clients and stakeholders to develop creative solutions for branding, advertising, user interfaces, and other graphic design applications.
• Professional Preparation: Develop the skills and knowledge necessary to navigate the professional graphic design field. Learn about portfolio development, self-promotion strategies, freelancing, and potential career paths within the design industry.
• International Focus: Gain exposure to international design trends and practices through guest lectures, potential study abroad opportunities, and participation in design competitions (program-dependent).

This program is ideal for students with a passion for visual communication and a desire to develop their creative and technical skills in graphic design. Graduates emerge as versatile graphic designers prepared to pursue careers in various fields, including:

• Branding and identity design
• Advertising and marketing design
• User interface (UI) and user experience (UX) design
• Packaging design
• Publication design
• Web design
• Freelance graphic design
• Design agencies and studios
• In-house design departments (marketing, communication)
• Further studies in design fields (e.g., interaction design, motion graphics)