Product Design

Shape the objects of tomorrow and become a creative problem-solver with Rotterdam University of Applied Sciences’ BA in Product Design. This four-year, full-time program equips you with the skills and knowledge to become a well-rounded product designer, fostering design thinking, user-centered design principles, and a deep understanding of the entire product development process.

Key Features:

• Design Thinking and User Focus: Develop a human-centered design approach, learning to empathize with users, identify user needs, and translate them into innovative and user-friendly product solutions.
• Concept Development and Prototyping: Hone your ability to translate ideas into tangible products. Learn sketching, ideation techniques, rapid prototyping methods (3D printing, laser cutting, etc.), and user testing to refine your designs.
• Technical Expertise: Gain a solid foundation in product design principles, materials science, manufacturing processes, and sustainability considerations. Master industry-standard design software for 3D modeling, user interface (UI) design, and technical drawing.
• Project-Based Learning: Develop your design skills and problem-solving abilities through engaging product design projects. Work on real-world design challenges, collaborating with clients and stakeholders to design innovative products that meet market needs.
• Professional Preparation: Gain the knowledge and skills necessary to launch your career in the dynamic field of product design. Learn about portfolio development, self-promotion strategies, and potential career paths within design studios, product development companies, or even starting your own design business.

Graduates emerge as versatile product designers prepared for diverse careers in various fields, including:

• Consumer product design (electronics, furniture, household goods)
• User interface (UI) and user experience (UX) design for physical products
• Medical device design
• Sustainable product design
• Design research and innovation
• Design consultancy firms
• Product development departments within companies
• Starting your own product design business
• Further studies in product design, industrial design, or related fields (e.g., design engineering, user experience design)